About Us

Why 21times?

It takes 21 times to make or break a habit. Take anything you want to do, say you’re tired of spending time looking for your keys…okay, put a bowl by the front door. You walk in, throw the keys on the counter and then remember- “no, put them in the bowl”. So you put them in the bowl. Next time, you put them in your pocket and think “nope, the bowl!” After 21 times, it becomes second nature…21 times to form a habit, 21times to change your life!

Hi, I'm Aunt Tootsie! 


Growing up, the youngest of five, Tara spent many Saturday afternoons “sneaking” into her brother’s bedrooms to organize. (Her sister was and still is uber-organized!) Years later, after mastering sneakers and sports equipment, she moved on to tiny New York City apartments and stuffed Long Island homes.  Her no nonsense, “let’s get it done” approach has helped hundreds of clients get organized, make time in their lives, and save money. During these years, along with 10 nieces and nephews,  “Aunt Tootsie” was born.  It was a role of a lifetime for Tara and she threw herself into it, realizing maybe she wasn’t so tough after all! Before she knew it, she was simply known to everyone (EVERYONE!) as “Toots”.

21times goal is to help people with too much stuff and not enough time find a balance between chaos and the life they want to live.

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